Branding Vs Marketing

September 2, 2020

Meet our DivaGirl Business Affiliate Member, Robyn Graham of The Robyn Graham,

Robyn talked about the difference between Branding and Marketing for business owners. What is more important and which one should you prioritize?

According to Robyn:

A brand is how you create a story around your business and infuse your personality into it for differentiations and positioning in your industry, niche or area of expertise.

Marketing is communicating that story and attracting your audience and ideal clients. If you don't have a brand, you don't have anything to market.

Watch the whole video on our DivaGirl 411 Facebook Group to get all of her tips and tricks!